Welcome to Yachting Trader – the boot sale app for beautiful things!
TheBetter Business Group LLC - XX HK (hereinafter referred to as "Operator") operates websites (Yachting Trader.com and other country specific top level domains like e.g. .co.uk, .de, .at) and mobile apps (Yachting Trader app for Android, Yachting Trader app for iOS) (hereinafter collectively "Yachting Trader" / "Yachting Trader services"), under the name "Yachting Trader". The Operator is the controller of personal data. The Operator decides on the purposes and means of processing personal data and is ultimately responsible for ensuring that the processing takes place in accordance with governing personal data legislation.
The Operator takes data privacy very seriously and wants to reveal openly and transparently how this topic is dealt with.
When Yachting Trader is used, the Operator is provided with a set of personal data. Personal data means information which can directly or indirectly be linked to a living natural person. Examples of personal data include name, address, telephone number and email address; however, information about IP numbers and user behaviour when using the services may also constitute personal data. Below, the Operator explains to the users of Yachting Trader (hereinafter referred to as “user” or “users”) how data, what kind of data and for what purpose data is collected and to whom this data may be shared with. Finally, the Operator informs users about their rights as well as internal rules for data storage.
The User may revoke his consent to this Privacy Statement at any time in writing (see Section VII).
II. Data collection
The Operator collects data in connection with the registration of an account and also in connection with subsequent use of the Yachting Trader services. In order to give a good overview of how the processing of personal data is carried out, the personal data has been divided into three categories based on how it is collected:
1. Data that is given to us by the user
When an account is created or activities are carried out through the framework of the account, personal information about the individual user is needed. Personal data in this category is characterised by the fact that the user actively provides the data to us by, e.g. completing a web form, reporting incidents to support, or providing us with feedback through functions created for such purposes.
To facilitate the registration for users and to reduce the threat of scammers and spammers the user has two ways of registering an account:
a. Registration via Facebook Connect:
The Operator accesses user data, which is saved in the individual’s Facebook-Profile. The user agrees to share this data with the Operator during the registration process. This permission can be revoked at Facebook at any time. Of course, the Operator does not have access to the users’ Facebook-Login data. The Operator is not liable or responsible for wrong or unauthorized data transfers from Facebook. In order to preserve a certain amount of anonymity towards other users, only the profile picture of the user, the first name and the last name abbreviated to the first letter (John D.) instead of the full name (John Doe) is shown to other users.
b. Registration via Google Sign in:
The Operator accesses user data, which is saved in the individual’s Google-Profile. The user agrees to share this data with the Operator during the registration process. This permission can be revoked at Google at any time. Of course, the Operator does not have access to the users’ Google-Login data. The Operator is not liable or responsible for wrong or unauthorized data transfers from Google. In order to preserve a certain amount of anonymity towards other users, only the profile picture of the user, the first name and the last name abbreviated to the first letter (John D.) instead of the full name (John Doe) is shown to other users.
c. Registration with E-Mail and SMS-confirmation:
The Operator hereby accesses the data of the user, which he has specified during the registration process, i.e. name, e-mail address and telephone number. The profile data given by the user must be correct, complete and must continuously be kept up-to-date. In order to preserve a certain amount of anonymity towards other users, only the profile picture of the user, the first name and the last name abbreviated to the first letter (John D.) instead of the full name (John Doe) is shown to other users.
2. Data collected when you use the Yachting Trader services
By using the Yachting Trader services and carrying out activities, the user provides data which is stored by the Operator in its database. This process takes place for user recognition and to ensure the delivery of the service that the user has requested. The Operator will also store information when the user contacts the Operator, for example when the user e-mails the Operator’s customer support, so that the Operator can assist the user and answer open questions. The Operator may also use anonymous and aggregated data about such inquiries to improve its services.
By using the Yachting Trader services, the Operator gathers information about individual user’s activity, e.g. which services and screens are visited within Yachting Trader and how they are used. The collected data can be divided into the following types:
a. Technical information about the user’s device and internet connection
Through server logs and other tools the Operator records information about the user’s device and internet connection, including operating system, browser version, IP addresses, cookies and other unique identifiers. The technical information is usually processed as aggregated data in order to analyse how the Operator’s services are used. The Operator may, however, link such data to the user’s account, for instance so that the Operator can customize the Yachting Trader-services to the User’s device.
b. Information about the use of the Yachting Trader services
The Operator registers the user’s account activities such as logging in or out of the user account, and any purchase of products or services through the Yachting Trader services. The Operator also stores information about a user’s visit on Yachting Trader. The Operator uses this information, amongst other things, to prevent abuse, to improve the Yachting Trader services and to provide users with personalised services, recommendations and advertisements.
c. Information about users’ location
When Yachting Trader is used, the individual user’s location may be estimated through the IP or Geo-location detected on the individual’s device. This information is, for instance, used to show content or provide offers relevant to the user’s location. This is done to improve the Yachting Trader services and to identify and display the location of the classified ads listed by the user. In order to avoid the identification of a user’s actual exact location, a displaced location of the seller is shown in the published classified ads.
d. Cookies and locally stored content
e. Google Analytics
The Operator uses Google Analytics, a web analytics service provided by Google Inc. Google Analytics which also uses " cookies". The user is free to opt-out of data collection generated by cookies related to the use of the Yachting Trader Website (incl. IP-address) as well as from the processing of such data. This can be done by simply downloading and installing the respective Browser-Plugin. Further information about Google Analytics and related data protection can be found under http://tools.google.com/dlpage/gaoptout
or under http://www.google.com/intl/de/analytics/privacyoverview.html
3. Information from other sources
The Operator may from time to time receive information from other sources such as partners, ad networks and other third parties that help the Operator understand user activity and preferences. This is collected to improve the Yachting Trader services. Examples of this include when the user creates a user account by connecting with his/her Facebook profile, and the Operator may add basic profile information. An advertising partner may also share information about what happened after the user had clicked on an ad on the Operator’s website, so that the Operator can measure the impact of an ad and provide more relevant content or advertisements. The analysis is usually carried out at an aggregated and anonymized level
III. Processing purpose
The Operator uses data of the user for the following purposes:
Summary of purposes: The Operator processes and may share personal data with other companies within the Better Business Group for the purposes of (1) delivering the Yachting Trader services; (2) improving and developing the Yachting Trader services; (3) personalised advertisements, offerings and recommendations; (4) identification of market trends; (5) preventing, limiting and investigating abuse of the Yachting Trader services.
More detailed information about purposes is available here below.
1. Delivery of the Yachting Trader-Services
For the usage of Yachting Trader-Services it is necessary, that the Operator identifies the users’ current location. This allows Yachting Trader to show classified ads located close to the user and is also used when publishing classified ads by sellers. In addition, the Operator uses the Google Places API. With this service in place Users may search for classified ads close to a manually specified establishment, geographic location, or prominent point of interest. In order to avoid the identification of a user’s actual exact location, a displaced location of the seller is shown in the published classified ads.
In addition, the Operator uses other personal information to personalise a user’s account and offer a good user experience. This relates primarily to user experience in connection with registration, login, surfing between services and purchases of products and services.
2. Improvement and further development of the Yachting Trader Services
The Operator uses information to improve its services, for instance by trying to make the registration, log in and payment processes for premium services as user-friendly as possible. This may result in, for instance, registering all steps (screen views, clicks) related to the search of a particular product in order to understand if certain elements of the process are confusing to the users or not. The analysis is usually carried out at an aggregated and anonymized level, but the Operator may also use identifiable data to provide technical support and to understand how each individual uses the Yachting Trader services.
To improve the Yachting Trader services and to detect and analyse errors, the Operator uses certain tracking-tools. Therefore, the Operator traces user behaviour independently as well as via third-party suppliers (e.g. Google Analytics, Fabric). Part of this data also contains (not solely) the users’ IP-Address and user behaviour. Please take note that Google and other third-party suppliers also save this data for statistical reasons and transfer this data to servers in other countries. Some third-party suppliers also reserve the right to share the collected information with other parties.
The Operator may inform the user about changes to or improvements of the Yachting Trader services by using his e-mail address or through push notifications. In addition, the user will recurrently receive the Yachting Trader newsletter. The newsletter can be unsubscribed in the user profile or by directly clicking on the unsubscribe link within the newsletter.
3. Personalised advertisements, offerings and recommendations
The Operator uses information to personalise and tailor services, and to also provide the users with a content that may be relevant to them. Sometimes the Operator serves content based on the user’s explicit wishes, such as if the user opts in to receive search alerts. The Operator may also serve content and recommendations based on user activities; for instance, when the Operator recommends products based on popularity among users. Furthermore, the Operator may use information in advertising campaigns that is tailored to the users when they visit affiliated services within the Better Business Group.
The Operator can advertise via the Yachting Trader services or the operator by collaborating with third party providers in order to optimise the impact of the advertisement.
4. Identification of market trends
The Operator analyses data to understand market trends in order to improve, develop and customise the Yachting Trader services. Such analysis can be made both by the Operator directly or by so called data processors, which analyse the data on behalf of the Operator (subject to strict data processing agreements that maintain data confidentiality and integrity).
5. Preventing, limiting and investigating abuse of the Yachting Trader services
We use information to restrict various forms of abuse of the Yachting Trader services, such as fraudulent activities, denial of service attacks, spamming, unauthorized logins and other actions that violate our Terms & Conditions, or are prohibited by law.
IV. Usage of data by third parties
Third parties that fall under the provisions of point V about the sharing of data may collect and use the data to improve their products and services and for analytics purposes. Third parties may disclose this data in an aggregated form only.
V. Transfer of data
1.Transfer of personal data within the Better Business Group LLC
2. Disclosure of personal data to a third party
3. Transfer of personal data to a country outside the EU/EEA
The Operator may transfer parts of users’ personal data to a third country, i.e. a country outside the EU/EEA. For example, personal data may be stored on servers located in a third country. We have established legal mechanisms to ensure that users rights are protected irrespective of such transfers.
VI. Cookies and other technologies
The Yachting Trader website uses “cookies” in order to enable all functionalities of the Yachting Trader website and to facilitate the use of the page. "Cookies" are small text files that allow the Operator to store specific information on the user’s PC while he/she visits the Operator’s website. Cookies support the Operator in finding out more about the frequency of usage of the website, the number of users of the website, as well as enabling the Operator to make offers as easily and efficiently as possible. The User may disable cookies in general, restrict them from certain websites or adjust his/her browser to notify him/her about cookies. Cookies can be removed from a PCs hard disk at any time. Please note that in this case the display of the website might be restricted and that the user guidance might be limited.
In addition to cookies, local storage, pixel tags and other similar technologies are used. These are used to achieve similar results to that of cookies. These technologies recognise users and the users’ behaviour. Sometimes these technologies are used in combination with cookies. These can only be blocked, removed or disabled in browsers that allow these settings.
VII. Deletion of the user account
The user is entitled to request the deletion of his/her account without giving any reason. The respective request must be written and should be sent to support@Yachting Trader.com. It should be noted that by deleting an account all personal data will be deleted. The Operator reserves the right to maintain personal data regardless if the account has been deleted. Possible reasons for this include (but are not limited to) the enforcement of the terms and conditions, compliance with legislative requirements, support of investigations, enforcement of ongoing and unfinished deals as well as the settlement of disputes. If the storage of personal data is no longer necessary for the Operator, the data will be destroyed immediately.
The Operator notifies all third party recipients of personal data about the user’s request to delete his/her data, unless this proves to be impossible or is a disproportionate burden.
It should also be noted that the timely deletion of search results in search engines cannot be guaranteed by the Operator.
If the user wants to correct, rectify or erase data within the framework of the legal requirements, or if he decides to revoke his consent to this Privacy Statement he may send a written request to Better Business Group LLC - XX HK The written request should be justified if the user requests the deletion of his personal data within the legal framework. The Operator will, however, not be able to provide access to the Yachting Trader services if the user revokes his/her consent.
It may take up to 8 weeks to process user requests as stated in this Clause.
VIII. Duration of storage
Personal data is kept no longer than necessary in order to be able to satisfy the purpose of the processing. Personal data is deleted or anonymized on a regular basis when it is no longer relevant for the purposes for which it has been collected. The Operator will, for example, retain personal data as long as the account has not been deleted or the user has revoked his consent according to Clause VI or as long as necessary for the provision of the Yachting Trader services or as otherwise necessary to comply with applicable laws.
IX. Final provisions
1. Changes to the Privacy Statement
The Operator is not liable for unauthorized access of user data for example caused by hackers or system errors.
3. Applicable Law
4. Severability Clause
Better Business Group LLC - HK